Benchmark Innovation wins 2 prestigious awards from Dragons of Asia Marketing Communication Awards
Benchmark Innovation was in the spotlight at The Dragons of Asia Awards 2021 winning 2 prestigious GOLD and BLUE awards for their outstanding creative work.
Why can’t we boost SL tourism with the “Manike Mage Hithe” sensation?
Why can’t we boost SL tourism with the “Manike Mage Hithe” sensation?
Why Elon Musk Hates Advertising? What about Tesla?
“I Hate Advertising”, this phrase was once tweeted by 21st century’s one the top CEO’s, Billionaire, Co Founder and Brand
Benchmark Innovation Gains Global and Local Recognition
The homegrown advertising agency Benchmark Innovation showed off its creative prowess on the local and international arena this week when it was honoured with a total of five awards for creative effectiveness.
The agency walked away with three finalist awards at the recently concluded Effies, for work done for Sony, MillenniumIT and CEAT.
They also took home two international awards at Dragons of Asia – an international award festival that rewards the best campaigns across the Asia Pacific with an international jury that consists of the top creative and strategic minds in Asia. Awarded a Blue Dragon and a Black Dragon for work done for Sony Singapore, Benchmark is proud to have been equally honoured amongst international network agencies and creative power houses based in Asia.
Calorie Melting Music by Benchmark Innovation features in WARC
Sony Singapore made its sports headphone line, MDR Extra Bass, relevant to exercisers by portraying music as an exercise amplifier.
Benchmark Innovation at the top of the industry with big win at Effies
Benchmark Innovation, a truly home grown advertising agency, was the proud winner of one of only two Effies at the Effie Awards Sri Lanka, a global award ceremony, organised by the Sri Lanka Institute of Marketing on behalf of the American Marketing Association.
The Effie Awards recognises and rewards the most significant achievements in marketing communications in Sri Lanka in terms of its effectiveness and creativity and Benchmark Innovation was awarded a Silver for their campaign ‘Mango Kurutu Gee on Desks,’ for the recently launched ballpoint pen brand ‘Mango’ marketed by PrintXcel Ltd.